Telecom Italia Mobile

TV ad campaign for the Italian mobile operator TIM. The concepts "half" and "long", visually translated by persons partially portrayed in the frame, are the unmissable messages in support of 2 promos: one giving you 50% off on calls, the other giving you discounts on long calls.

Client: Telecom Italia Mobile | Agency: Havas Milan | CD: Giovanni Porro | Art: Alberto Maccari | Copiwriter: Mari Lacedra

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