Valisere S\S14

Erotic lingerie Spring/Summer13 - Campaign shooting Concept: The Other You. The campaign's core idea, born directly from a strong consumer insight, was delivered thanks to a "visual trick". Having the model always against a mirror, one can have an immediate glimpse on the different alter egos any woman hides.

Model: Charissa Du Plessis @ Ice
Photographer: Bruno Dayan
Art direction: Alberto Maccari
Retouch: OEW
Model: Charissa Du Plessis @ Ice
Photographer: Bruno Dayan
Art direction: Alberto Maccari
Retouch: OEW
 
Model: Charissa Du Plessis @ Ice
Photographer: Bruno Dayan
Art direction: Alberto Maccari
Retouch: OEW
Model: Charissa Du Plessis @ Ice
Photographer: Bruno Dayan
Art direction: Alberto Maccari
Retouch: OEW
Model: Charissa Du Plessis @ Ice
Photographer: Bruno Dayan
Art direction: Alberto Maccari
Retouch: OEW
Campaign spread page
Photographer: Bruno Dayan
CD: Alberto Maccari
 
Campaign spread page
Photographer: Bruno Dayan
CD: Alberto Maccari
Campaign spread page
Photographer: Bruno Dayan
CD: Alberto Maccari
Campaign spread page
Photographer: Bruno Dayan
CD: Alberto Maccari
Backstage from the campaign shooting in Paris

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